07.02.25 CEC Agenda PacketPage 1 of 2
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Welcome to the Prosper Community Engagement Committee (CEC) meeting.
Addressing the Community Engagement Committee (CEC):
Those wishing to address the Community Engagement Committee must complete the Public
Comment Form located on the Town website or in the meeting room.
Please submit this form to the Board Chair or a staff person recording the minutes for the
Board/Commission prior to the meeting. When called upon, please state your name and address
for the record.
In compliance with the Texas Open Meetings Act, the Town Council/Board/ Commission may not
deliberate or vote on any matter that does not appear on the agenda. The
Council/Board/Commission, however, may provide statements of fact regarding the topic, request
the topic be included as part of a future meeting, and/or refer the topic to Town staff for further
assistance.
Citizens and other visitors attending Community Engagement Committee (CEC) meetings shall
observe the same rules of propriety, decorum, and good conduct applicable to members of the
Committee. Any person making personal, impertinent, profane or slanderous remarks or who
becomes boisterous while addressing the Committee or while attending the meeting shall be
removed from the room, if so directed by the Mayor or presiding officer, and the person shall be
barred from further audience before the Committee during that session of the meeting. Disruption
of a public meeting could constitute a violation of Section 42.05 of the Texas Penal Code.
1. Call to Order / Roll Call.
2. Consider and act upon the minutes of the June 4, 2025 Community
Engagement Committee (CEC) meeting.
3. Comments from the Public.
4. Brainstorming Ideas for Life in Prosper:
a. MYAC Walkthrough
b. #ProsperProud Campaign
5. Discussion on Town Events:
• Recent Events
a. Pride in the Sky
• Upcoming Events
a. Prosper on Tap: Bourbon, Beer & Bubbly
6. Discuss and receive updates regarding:
a. Community Engagement Activities
AGENDA
Community Engagement Committee (CEC)
Prosper Town Hall, Executive Conference Room
250 W. First Street, Prosper, Texas
Wednesday, July 2, 2025
6:00 PM
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7. Discuss and consider “CEC Top 3” & Save the Date items.
8. Requests for future agenda items.
9. Adjourn.
CERTIFICATION
I, the undersigned authority, do hereby certify that this Notice of Meeting was posted at Prosper
Town Hall, located at 250 W. First Street, Prosper, Texas 75078, a place convenient and readily
accessible to the general public at all times, and said Notice was posted by 5:00 p.m., on
Friday, June 27, 2025, and remained so posted at least 72 hours before said meeting was
convened.
_______________________________ _________________________
Michelle Lewis Sirianni, Town Secretary Date Notice Removed
Pursuant to Section 551.071 of the Texas Government Code, the Town Council reserves the right to consult
in closed session with its attorney and to receive legal advice regarding any item listed on this agenda.
NOTICE
Pursuant to Town of Prosper Ordinance No. 13-63, all speakers other than Town of Prosper staff are limited
to three (3) minutes per person, per item, which may be extended for an additional two (2) minutes with
approval of a majority vote of the Town Council.
NOTICE OF ASSISTANCE AT PUBLIC MEETINGS: The Prosper Town Council meetings are wheelchair
accessible. For special services or assistance, please contact the Town Secretary’s Office at (972) 569-
1011 at least 48 hours prior to the meeting time.
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1. Call to Order / Roll Call. The meeting was called to order at 6:00 p.m.
Committee Members Present:
Kristin Meier, Chair
Soprina Reeves, Vice Chair
Andy Franco
Gretchen Darby
Stacy Cate
Kimberly Smith
Kari Willis
Sean Boardman
Committee Members Absent:
Darlene Morton
Annie Bunger
Jai Muthu
Councilmembers Present:
Marcus Ray
Jeff Hodges
Staff Members Present:
Myrisa Petty, Community Engagement Coordinator
Todd Rice, Communications Director
Melissa Knaszak, Communications Specialist
Wilson Haynes, Sr. Communications Specialist
2. Consider and act upon the minutes of the May 7, 2025 Community Engagement
Committee (CEC) meeting.
Andy Franco made a motion to approve and Kimberly Smith seconded. The minutes were
unanimously approved.
3. Comments from the Public.
Ahammad M. attended the Community Engagement Committee. He comments on the great
brainstorming of the CEC. He commented on the social media he sees and the efforts that
are made for it. He suggests pushing for more indoor events in the future.
4. Brainstorming Ideas for Life in Prosper.
a. MYAC Socials and Applications
Ms. Petty celebrates the conclusion of the first school year long Mayor’s Youth Advisory
Council class. She comments on some of the feedback that was received at the final meeting
including an ask for more social opportunities for the council members themselves to get to
know each other. Ms. Petty poses to the committee on ideas for socials that will get the
MYAC talking while also remaining cost effective. Council Member Hodges suggests utilizing
the library or the 407 rec center. It was also suggested to host a meet and greet on a town
MINUTES
Community Engagement Committee
Prosper Town Hall, Executive Conference Room
250 W. First Street, Prosper, Texas
Wednesday, June 4, 2025
Page 2 of 3
hall balcony if temperatures were reasonable. Other suggestions included a pot luck, seeing
if local businesses would like to sponsor and requiring different ice breakers at meetings to
get the students talking. Next, Ms. Petty asks for feedback for the upcoming MYAC
application period to take place in August. It was decided to open applications earlier and
aiming for announcing the 2026 MYAC class in mid September. Changes to the application
to include doing away with the teacher recommendation form and replacing it with a formal
resume. Those on the selecting subcommittee mentioned that they would rather have seen a
resume over the recommendation form because so many sounded repetitive.
b. #ProsperProud Campaign
Ms. Knaszak and Mr. Haynes gave a brief overview of a new social initiative to promote
user-generated content among residents of Prosper. The hashtag Prosper Proud was
mentioned as a staple. Ms. Knaszak shares some options for designs for the initiative while
also showing options that did not say Prosper Proud as that is something that is already
utilized with Prosper Independent School District. Council Member Ray suggests utilizing the
zip code 75078 instead of Prosper Proud. Ms. Willis also suggests a combination of both
Prosper Proud and 75078. Ms. Knaszak will bring designs to the next meeting utilizing the
CEC’s suggestions.
c. School Supply Drive
The committee opted to support local non profits as opposed to running their own school
supply drive. Suggestions included sharing with Prosper’s Partners in Faith and having a list
of nonprofits.
5. Discussion on Town Events
a. Recent Events.
• National Peace Officer Memorial Ceremony
The National Peace Officer Memorial Ceremony took place on Thursday, May 15th at
the Prosper Police Station to honor officers who have given their lives in the line of
duty. Feedback from the CEC included the timing of the ceremony being during the
day so lighter attendance and enjoying the short speeches so it felt more engaging.
• Memorial Day Ceremony
Residents from the community came together at Frontier Park on Monday, May 26th
starting at 10:00 a.m. for a ceremony to honor those who have fallen. Following the
ceremony, a groundbreaking for the Veteran’s Memorial will take place with
Prosper’s Rotary Club. Council Member Ray mentions the positioning of the flags as
well as noting that the Rotary Club is still fundraising for the Veteran’s Memorial. Mr.
Rice mentions that the ceremony overall had good attendance.
b. Upcoming Events
• Pride in the Sky
Pride in the Sky is held at Frontier Park, which is located at 1551 W. Frontier
Parkway on July 1 in Prosper, Texas. Cedarbrook Media partners with the Town of
Prosper to utilize the entire park facility, including the ball fields, pavilions and
parking lots. HUGE Kid Zones with inflatables, rides, and games throughout the park.
There will also be live music at the Main Stage. Pride in the Sky event is the best
display of patriotism in all of North Dallas
8. Discuss and receive updates regarding:
a. Community Engagement Activities
Ms. Petty shared the video from the new Prosper Police Department’s Drone as a First
Responder Program. She also shared that the Mayor’s Fitness Challenge is open for
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registration for the Summer term as well as the Prosper Citizens Fire Academy being open
for registration.
9. Discuss and consider “CEC Top 3” & Save the Date Items.
The Committee recommended the following for the CEC Top 3 this month:
• Pride in the Sky
• Rotary Club Fundraising for the Veteran’s Memorial
• MYAC
10. Requests for future agenda items.
The Committee requested the following for future agenda items
• Follow up on the #ProsperProud campaign
• Walkthrough with MYAC
• Committee Members terms and roll off
11. Adjourn.
The meeting was adjourned at 7:29 p.m. on June 4, 2025.
These minutes were approved on July 2, 2025.
APPROVED
________________________
Kristin Meier, Chair
ATTESTED
________________________
Todd Rice, Communications Director
TOWN OF PROSPER
SNAPSHOT 406
66 52
363,660 536,911
24,791 29,681
4,331 74,015 996,030
1,001,55249,0642,361361
Communications Report
May 2025
TOWN OF PROSPER FACEBOOK
Impressions: The number of times content was displayed to someone's feed.
Reach: The number of people who see the content.
VIEW TOP POST
Engagements: The number of times someone interacted with the content (likes, shares, comments, link clicks, etc.)
POSTS
POSTS
ENGAGEMENTS
IMPRESSIONS
COMBINED ACCOUNTS
VIEW MAY 2025 COMBINED SOCIAL ACCOUNTS REPORT
NEW FOLLOWERS
FOLLOWERS
ENGAGEMENTS IMPRESSIONS
2 4,230
GAINED 344 NEW
FACEBOOK FOLLOWERS
PREVIOUS COMPARISON PERIODPREVIOUS COMPARISON PERIODPREVIOUS COMPARISON PERIODPREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
43 32
35,368 7,518
299,981 169,142
PROSPER POLICE FACEBOOK
PROSPER FIRE RESCUE FACEBOOK
POSTS
ENGAGEMENTS
IMPRESSIONS
FOLLOWERS
FOLLOWERS
23 ,3 4 3
1 1,851
GAINED 139 NEW
FACEBOOK FOLLOWERS
GAINED 64 NEW
FACEBOOK FOLLOWERS
VIEW TOP POST
30 32
3,610 5,407
53,298 64,231
POSTS
ENGAGEMENTS
IMPRESSIONS
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
VIEW TOP POST
PROSPER PARKS & RECREATION FACEBOOK
PROSPER COMMUNITY LIBRARY FACEBOOK
FOLLOWERS
FOLLOWERS
8 ,7 5 5
5,4 36
GAINED 37 NEW
FACEBOOK FOLLOWERS
GAINED 103 NEW
FACEBOOK FOLLOWERS
VIEW TOP POST
VIEW TOP POST
3,560 1,502
87,122 35,337
50 41
POSTS
ENGAGEMENTS
IMPRESSIONS
32 47
768 896
22,024 28,929
POSTS
ENGAGEMENTS
IMPRESSIONS
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
34 58 8 1 2 ,4 6 4
X
TOWN OF PROSPER
PROSPER POLICE
PROSPER FIRE RESCUE
TWEETS
TWEETS
TWEETS
ENGAGEMENTS
ENGAGEMENTS
ENGAGEMENTS
IMPRESSIONS
IMPRESSIONS
IMPRESSIONS
25
11
1 ,4 2 5
12 3
1 3 ,9 1 3
5 ,6 9 9
INSTAGRAM
5,249
7,301
2,472
FOLLOWERS
5,206 Comparison Period
7,282 Comparison Period
2,463 Comparison Period
FOLLOWERS
FOLLOWERS
9,698
2,267
1,109
127 102,854
48
48
1,434
45,867
45,867
1,645
1,645
FOLLOWERS
FOLLOWERS
FOLLOWERS
IMPRESSIONS
IMPRESSIONS
IMPRESSIONS
POSTS
POSTS
POSTS
ENGAGEMENTS
ENGAGEMENTS
ENGAGEMENTS
PROSPER ON TAP PROSPER DOWNTOWN BLOCK PARTY MINI GOLF PROGRAM!
140 LIKES
2 SHARES
162 LIKES 25 LIKES
8 COMMENTS 195 Shares 14 Shares15 COMMENTS
TOWN OF PROSPER PROSPER POLICE COMMUNITY LIBRARY
NEXTDOOR
LINKEDIN
13,767 9,700 1,521 9
1,4293,180 19 13,767 1,868
MEMBERS
FOLLOWERS
CLAIMED HOUSEHOLDS
POSTS
IMPRESSIONS
IMPRESSIONS
POSTS
ENGAGEMENTS POST CLICKS
TOWN OF PROSPER VIDEOS MAYOR'S MINUTE
E-NEWS
5 1
Drone as First Responder (DFR) Simulation Scenario
Update: Fishtrap Road and Denton Way Traffic Signal Project is Complete
Texting While Driving? Not Even the Dark Side is Above the Law!
National Peace Officer Memorial Ceremony
Town of Prosper Memorial Day Ceremony 2025
NEW VIDEOS
RESIDENT UPDATE
EMPLOYEE EDITION
PRINT AND DIGITAL PUBLICATIONS 2 PARKS ACTIVITY CALENDAR LIBRARY CALENDAR|
HOA MONTHLY NEWSLETTER
AVERAGE
OPEN RATE
AVERAGE
OPEN RATE
AVERAGE
OPEN RATE
AVERAGE
CLICK RATE
AVERAGE
CLICK RATE
AVERAGE
CLICK RATE
NEWSLETTERS
SENT
NEWSLETTERS
SENT
NEWSLETTERS
SENT
64 %
62 %
58 %
3%
4%
2%
4
1
1
5,143
485
196
CONTACTS
CONTACTS
CONTACTS
VIEWS
MAYOR'S MINUTE - 5/13/2025
MAYOR'S MINUTE - 5/27/2025
4500
The "Prosper Mayor's Minute" is a concise
update provided by the mayor of
Prosper, offering important information
and updates about the Town's affairs.
5,131 Comparison Period
GRAPHIC DESIGN
38.9%
SOCIAL MEDIA
27.8%
WEBSITE UPDATES
20.4%
PHOTO REQUEST
5.6%
FORMS
1.9%
PROPERTY MAINTENANCE
41.7%
SPRINKLER EVALUATION
26.7%
ROADS & SIDEWALKS
15%
POLICE DEPARTMENT
8.3%
PARKS
5%
COMMUNICATION HELP TICKETS
CHATBOT TOP TOPICS
MYPROSPER MOBILE APP
52 COMMUNICATION HELP TICKETS WERE SUBMITTED
TOPIC NUMBER OF MENTIONS
These are the top monthly topics that website
viewers request information on. These questions
are assessed and updated weekly to help viewers
find information with ease.
70% is the standard resolution rate for questions answered correctly.
Trash 25
Road Projects 13
Railroad Cameras 8
Field Status 9
SERVICE REQUESTS
SERVICE REQUESTS & APP DOWNLOADS
TOTAL REQUESTS
CLOSED REQUESTS
OPEN REQUESTS
NEW APP DOWNLOADS
TOTAL APP DOWNLOADS
1 0 5
17
86
8,103
6 3
84.62% Resolution Ra te
MEDIA COVERAGE
TOP COVERAGE
1.05K MEDIA MENTIONS CAMPARISON 727
Prosper Media Coverage for May 3 - May 9, 2025
Prosper Media Coverage for May 10 - May 16, 2025.
Prosper Media Coverage for May 17 - May 23, 2025.
Prosper Media Coverage for May 24 - May 30, 2025.
Prosper Police Department Launches First-in-State Drone Program to Enhance Public Safety
Prosper Memorial Day Ceremony & Veterans Memorial Groundbreaking to be Held at Frontier Park May 26
Prosper Police Arrest Two in Connection with Graduation Party Incident
Press Releases
MOST VISITED PAGES USER BREAKDOWN
National Day of Prayer- May 1
Children’s Hunger Fund Groundbreaking - May 2
HOA Presidents Meeting - May 8
PD Banquet - May 14
Peace Officers Memorial Ceremony - May 15
BOA/CBOA Board Training - May 21
Partners in Faith - April 11
Citizens Academy - April 17
Mayor’s Youth Advisory Council - April 23
Citizens Academy - April 24
Balcony Reception Developers - April 30 (CANCELED)
Town of Prosper – A Place Where Everyone Matters
Prosper Historical Society
Women of Valor and Grace
Highland Meadows HOA
Compass Bible Church
Lakes of LaCima HOA
PBSA
North Dallas RC Club
Gentle Creek HOA
107,176
COMMUNITY ENGAGEMENT
COMMUNITY ENGAGEMENT 811
COMMUNITY ROOM MEETINGS
Library Card Membership
Trash & Recycling – Town of Prosper
Employment
Field Status
Live Railroad Camera Feeds
Building Inspections
Recreation Programs58.4%
41.6%
PAGE VIEWS
OF USERS ACCESS OUR WEBSITE
USING A DESKTOP
OF USERS ACCESS OUR WEBSITE
USING A MOBILE DEVICE
COMPARISON PERIOD 102,678
COMPARISON PERIOD 50.5
COMPARISON PERIOD 49.5%