12.02.24 Downtown Advisory Committee Minutesr
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A Place Where Everyone Matters
2.
3.
4.
Call to Order / Roll Call.
The meeting was called to order at 5:32 p.m.
Committee Members Present:
Chris Wardlaw, Chair
Melissa Randle, Vice -Chair
Gavin Hernandez
Mike Pettis
Matt Nohr
Iris Meneley
Don Perry
Megan Brandon
Councilmembers Present:
Chris Kern
Marcus Ray
Cameron Reeves
Staff Members Present:
Mario Canizares, Town Manager
Robyn Battle, Executive Director
Chuck Ewings, Assistant Town Manager
David Hoover, Development Services Director
MINUTES
Downtown Advisory Committee
Monday, December 2, 2024
Consider and act upon the minutes from the November 4, 2024, Downtown
Advisory Committee meeting. (RB)
Mike Pettis made a motion and Matt Nohr seconded the motion to approve the minutes
from the November 4, 2024, Downtown Advisory Committee meeting. The motion was
approved unanimously.
Comments from the Public.
There were no comments from the public.
Update and discussion on Downtown Improvement Projects.
a. Paving on lot behind EDC (CE)
Mr. Ewings reported that final plans from AT&T are due this week. Mr. Ewings and
Ms. Battle will present the project to the Prosper Economic Development
Corporation Board on December 16 and request that the EDC help fund the project.
b. Lighted Bollards (CE)
Mr. Ewings informed the Committee that electrical work has been completed. The
yellow bollards have been put back in place temporarily until the new bollards
arrive. Delivery of the bollards is anticipated within about 30 days, and the light
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poles make take longer.
c. Stained Walkway (CE)
Mr. Ewings reported that the stained walkway project is complete.
d. Benches (DB)
Ms. Battle reported that all benches have been assembled and installed.
e. Electricity and Tree Lights on Main Street (DB)
Ms. Battle reported that this project is complete.
f. Wireless Outdoor Sound System (RB)
Ms. Battle informed the Committee that one company did a site visit and is
expected to submit a proposal by the December 3 due date. No other bids or
inquiries have been received to date. Additional electrical work will be needed on
the light poles prior to the audio system being installed. A separate quote for the
electrical work will be obtained by Town staff.
g. Review/Discussion on Downtown Project List
Ms. Battle reviewed the overall status of the project list, noting the projects that
have been completed, those that are in progress, and those that are still under
consideration. The Downtown Monumentation Construction Documents are in
progress and an update will be provided at next month's meeting.
5. Discuss implementation strategies for the Downtown Master Plan.
The Committee is approaching completion of allocating the initial $936,000 in funding for
Downtown Improvements, and began discussing other components of the Downtown
Master Plan that have yet to be implemented.
Members discussed adding lights to building exteriors in Downtown. A request was
made to repeat a traffic study at the intersection of Broadway and Coleman to see if a
traffic sign or signal is warranted. The Committee generally agreed that a safe pedestrian
crossing is needed at this intersection. If a Hawk signal is installed, that would require
an ADA accessible crossing at the intersection.
The Committee discussed creating a marketing/promotion plan for Downtown. Ms. Battle
asked whether the Committee would like to revisit the idea of a Downtown logo and
branding guidelines, and the Committee agreed. Ms. Battle will work with the Town's
graphic designer and bring back logo and branding options at a future DTAC meeting.
The Committee agreed that a marketing plan should include a coordinated effort to
promote Downtown businesses via social media, a master event calendar, etc., which
would require staff resources to create and maintain. It was suggested that the high
school news programs and the Town's HOA monthly newsletter be used to promote
Downtown in addition to other communication channels.
Ms. Battle also suggested researching programs like Main Street America and Texas
Downtown for guidance. More information on these programs will be brought forward at
a future meeting.
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Other ideas that were discussed and may be further developed at future meetings include
a Farmer's Market, Sip and Stroll events, live music performers, a photo backdrop inside
the future silo monument, a scavenger hunt/bingo game to draw people downtown, a
public restroom, and a children's entrepreneurial event.
A member suggested that the DTAC develop a survey for all Downtown businesses to
determine what they would like to see in Downtown. This idea will be discussed further
at a future meeting.
6. Requests for future agenda items.
Future agenda items mentioned above include a Farmer's Market, lights on building
facades, information on Main Street programs, revisiting the Downtown logo, and a
survey for Downtown businesses.
7. Adjourn.
The meeting adjourned at 6:38 p.m. on Monday, December 2, 2024.
These minutes were approved on Monday, January 6, 2025.
Chris Wardlaw, Chair
Robyn Batl fe, Executive Director
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