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12.04.24 CEC Agenda Packet Page 1 of 2 ] Welcome to the Prosper Community Engagement Committee (CEC) meeting. Addressing the Community Engagement Committee (CEC): Those wishing to address the Community Engagement Committee must complete the Public Comment Form located on the Town website or in the meeting room. Please submit this form to the Board Chair or a staff person recording the minutes for the Board/Commission prior to the meeting. When called upon, please state your name and address for the record. In compliance with the Texas Open Meetings Act, the Town Council/Board/ Commission may not deliberate or vote on any matter that does not appear on the agenda. The Council/Board/Commission, however, may provide statements of fact regarding the topic, reque st the topic be included as part of a future meeting, and/or refer the topic to Town staff for further assistance. Citizens and other visitors attending Community Engagement Committee (CEC) meetings shall observe the same rules of propriety, decorum, and good conduct applicable to members of the Committee. Any person making personal, impertinent, profane or slanderous remarks or who becomes boisterous while addressing the Committee or while attending the meeting shall be removed from the room, if so directed by the Mayor or presiding officer, and the person shall be barred from further audience before the Committee during that session of the meeting. Disruption of a public meeting could constitute a violation of Section 42.05 of the Texas Penal Code. 1. Call to Order / Roll Call. 2. Consider and act upon the minutes of the November 6, 2024, Community Engagement Committee (CEC) meeting. 3. Comments from the Public. 4. Election for CEC Chair and Vice Chair 5. Brainstorming Ideas for Life in Prosper: a. New Resident Passport & Website Revitalization 6. Discussion on Town Events (BK) a. Recent Events • Veterans Day Honor Run b. Upcoming Events • Christmas Festival c. 2025 Event Calendar Discussion Update (KM) 7. Discuss and receive updates regarding: AGENDA Community Engagement Committee (CEC) Prosper Town Hall, Executive Conference Room 250 W. First Street, Prosper, Texas Wednesday, December 4, 2024 6:00 PM Page 2 of 2 a. Community Engagement Activities (MP) b. MYAC Class of 2025 Updates (MP) 8. Discuss and consider “Now You Know Prosper” Top 3. (BK) 9. Discuss and consider “CEC Top 3” & Save the Date items. (BK) 10. Requests for future agenda items. 11. Adjourn. CERTIFICATION I, the undersigned authority, do hereby certify that this Notice of Meeting was posted at Prosper Town Hall, located at 250 W. First Street, Prosper, Texas 75078, a place convenient and readily accessible to the general public at all times, and said Notice was posted by 5:00 p.m., on Wednesday, November 27, 2024 and remained so posted at least 72 hours before said meeting was convened. _______________________________ _________________________ Michelle Lewis Sirianni, Town Secretary Date Notice Removed Pursuant to Section 551.071 of the Texas Government Code, the Town Council reserves the right to consult in closed session with its attorney and to receive legal advice regarding any item listed on this agenda. NOTICE Pursuant to Town of Prosper Ordinance No. 13-63, all speakers other than Town of Prosper staff are limited to three (3) minutes per person, per item, which may be extended for an additional two (2) minutes with approval of a majority vote of the Town Council. NOTICE OF ASSISTANCE AT PUBLIC MEETINGS: The Prosper Town Council meetings are wheelchair accessible. For special services or assistance, please contact the Town Secretary’s Office at (972) 569 - 1011 at least 48 hours prior to the meeting time. Page 1 of 4 ] 1. Call to Order / Roll Call. The meeting was called to order at 6:07 p.m. Committee Members Present: Brent Kirby, Chair Andy Franco Darlene Morton Soprina Reeves Annie Bunger Gretchen Darby Kimberly Smith Committee Members Absent: Kristin Meier Jai Muthu Stacy Cate Kari Willis Councilmembers Present: Jeff Hodges Amy Bartley Staff Members Present: Todd Rice, Communications Director Myrisa Petty, Community Engagement Coordinator 2. Consider and act upon the minutes of the October 2, 2024, Community Engagement Committee (CEC) meeting. Andy Franco made a motion and Gretchen Darby seconded the motion to approve the October 2, 2024 CEC minutes. The motion was approved unanimously. 3. Comments from the Public. There were no comments from the public. 4. Brainstorming Ideas for Life in Prosper. (BK) a) CEC Hand Off Discussion Mr. Kirby discussed how ideas and recommendations can be handed off. It is suggested to have a coworking meeting with the CEC to give their recommendations directly to the boards and voting whether to adopt or not. Mr. Kirby said it would depend on the recommendation itself for what the hand off would be. If the item is still somewhat live then Mr. Kirby suggests keeping it on the CEC agenda such as the 2025 Calendar and passport revitalization. b) Historical Downtown Prosper Event Brainstorm This item was not discussed. MINUTES Community Engagement Committee Prosper Town Hall, Executive Conference Room 250 W. First Street, Prosper, Texas Wednesday, November 6, 2024 Page 2 of 4 5. Discussion on Town Events a. Recent Events • Celebrate Prosper The event had great feedback from the committee with mentions of lots of people in attendance and Ms. Reeves mentioning it having a hometown feel and feeling connected to the town. Mr. Franco did note that while there were many people in attendance that a lot of them were from Light Farms. Council Member Hodges suggests no longer having the event at Frontier since there is an influx from the north. When it came to the addition of the New Resident Mixer into Celebrate Prosper, Ms. Petty mentions some of the department employees commenting that they had very few people visit their tables. Ms. Petty, Mr. Franco, and Ms. Bunger who handled the CEC table all noted an awkwardness in asking people if they were new residents and having to decline the giveaway if they weren’t. Ms. Bunger mentions a need for a flyer with a QR code to the MyProsper app to be included in future giveaways. Council Member Bartley suggests forgoing departments being present at all for new resident events and potentially bringing in a VIP tent to invite new residents to. Mr. Kirby suggested a new resident box being mailed to the new residents instead of cards or in person events. Council Member Bartley did mention cost of mailing but also suggested working with EDC and the Prosper Chamber of Commerce for items or offerings. The previous new resident passport was brought up and it was suggested to rework the passport into more of a coupon book. Mr. Rice suggested making the existing New Resident Website more robust and utilizing the committee for a video welcoming residents. Mr. Kirby suggested going away from events all together, focusing on the website and revitalizing the passport with an incentive. Mr. Rice also mentions that utility billing inserts can be an option for those who still open their paper bills. b. Upcoming Events • Veterans Day Honor Run The event will be held on November 9 at Frontier Park. The run has been expanded to include three distances. Ms. Petty notes that this years registration has exceeded previous years and special offers were made for town staff and PISD staff. • Lakewood Park Ribbon Cutting This event will be held on November 19 at the new Lakewood Park to celebrate the opening. The new park features hike and bike trail, a playground for all ages, natural areas, basketball and pickleball courts and a cricket pitch. • Prosper Christmas Festival The event will be held December 7 at Prosper Town Hall. Festivities include Santa’s Workshop, Kids Christmas Shoppe, Horse-drawn Carriage Rides, Kid Zone, Santa's Selfie Station, Community Stage performances, cookie decorating and twinkling exhibits packed with gifts and goodies for sale. c. Logistics for a Serve Prosper Event Mr. Rice let the committee know that he is working on a proposal for a volunteer program. Town of Prosper staff is meeting with other municipalities this month to gather the resources and advice to set up the program. Council Member Bartley mentions creating a hub for volunteer opportunities for the town. d. 2025 Event Calendar Discussion Update Ms. Petty let the committee know that their feedback has been submitted to the Parks department who will take the feedback to the Parks Board. Council Member Bartley Page 3 of 4 suggested a coworking session for both the Community Engagement Committee and the Parks Board to discuss a hand off. Council Member Bartley also suggested some additional adjustments to the 2025 Event Calendar including changing Freedom Fest to Celebrate Prosper and holding it downtown or potentially a rebrand of Freedom Fest all together without Coffey Anderson. It was proposed to still have a community picnic with a new name and moving it to Raymond Park when it is opened. Ms. Smith mentions wanting to open the entertainment to the community and have different acts throughout the event with a posted schedule. Ms. Bunger also pointed out wanting to see more cultures showcased at these events. 6. Discuss receive updates regarding: a. Community Engagement Activities Ms. Petty gave the committee an update on upcoming meetings for the HOA Presidents and the Partners in Faith. A brief overview of the goals for the meetings and the attendees invited was also given. Ms. Petty summarized the balcony receptions held during the month of October and noted dwindling attendance and the intention of spreading the receptions out to help boost attendance. The catering for the receptions this year was done by the Prosper High School and Walnut Grove High School culinary departments where those who were able to attend a reception noted how impressed they were with the student’s efforts. The committee liked the idea of having the schools involved in town events. b. MYAC Class of 2025 Updates Ms. Petty gave an update about the 2025 MYAC class including a synopsis of their most recent class day where MYAC elected their officers and upcoming agenda items including a goals and objectives exercise, discussion of a “MYAC Minute” and social media. Ms. Petty also notes that MYAC has been invited to a youth focus group for the Prosper Library Master Plan this month. 7. Discuss and consider “Now You Know Prosper” Top 3. (BK) Mr. Rice gave an update on the upcoming “Now You Know Prosper” project s. 8. Discuss and consider “CEC Top 3” & Save the Date Items (BK). The Committee recommended the following for the CEC Top 3 this month: • Veterans Day Honor Run • Lakewood Park Ribbon Cutting • Prosper Christmas Festival 9. Requests for future agenda items. • Setting up a coworking session for CEC and Parks Board • New Resident Website Revitalization • Update on Volunteer Hub efforts for Serve Prosper • The committee agreed to move the January 2025 meeting date to the 8th of January in observance of New Years Day. 10. Adjourn. The meeting was adjourned at 7:20 p.m. on November 6, 2024. Page 4 of 4 These minutes were approved on December 4, 2024. APPROVED ________________________ Brent Kirby, Chair ATTESTED ________________________ Todd Rice, Communications Director TOWN OF PROSPER SNAPSHOT 412 52 56 467,914 361,416 28,407 18,322 777 52,262 870,155 1,084,430114,3821,318428 Communications Report October 2024 TOWN OF PROSPER FACEBOOK Impressions: The number of times content was displayed to someone's feed. Reach: The number of people who see the content. VIEW TOP POST Engagements: The number of times someone interacted with the content (likes, shares, comments, link clicks, etc.) POSTS POSTS ENGAGEMENTS IMPRESSIONS COMBINED ACCOUNTS VIEW OCTOBER 2024 COMBINED SOCIAL ACCOUNTS REPORT NEW FOLLOWERS FOLLOWERS ENGAGEMENTS IMPRESSIONS 21,615 GAINED 102 NEW FACEBOOK FOLLOWERS PREVIOUS COMPARISON PERIODPREVIOUS COMPARISON PERIODPREVIOUS COMPARISON PERIODPREVIOUS COMPARISON PERIOD PREVIOUS COMPARISON PERIOD PREVIOUS COMPARISON PERIOD PREVIOUS COMPARISON PERIOD 32 46 13,849 81,442 176,542 463,148 PROSPER POLICE FACEBOOK PROSPER FIRE RESCUE FACEBOOK POSTS ENGAGEMENTS IMPRESSIONS FOLLOWERS FOLLOWERS 21,475 11,402 GAINED 99 NEW FACEBOOK FOLLOWERS GAINED 27 NEW FACEBOOK FOLLOWERS VIEW TOP POST 19 19 3,007 5,247 39,844 39,830 POSTS ENGAGEMENTS IMPRESSIONS PREVIOUS COMPARISON PERIOD PREVIOUS COMPARISON PERIOD PREVIOUS COMPARISON PERIOD PREVIOUS COMPARISON PERIOD PREVIOUS COMPARISON PERIOD PREVIOUS COMPARISON PERIOD VIEW TOP POST PROSPER PARKS & RECREATION FACEBOOK PROSPER COMMUNITY LIBRARY FACEBOOK FOLLOWERS FOLLOWERS 8,323 5,275 GAINED 11 NEW FACEBOOK FOLLOWERS GAINED 30 NEW FACEBOOK FOLLOWERS VIEW TOP POST VIEW TOP POST 1,160 1,199 28,597 35,565 47 49 POSTS ENGAGEMENTS IMPRESSIONS 35 34 621 548 21,629 19,127 POSTS ENGAGEMENTS IMPRESSIONS PREVIOUS COMPARISON PERIOD PREVIOUS COMPARISON PERIOD PREVIOUS COMPARISON PERIOD PREVIOUS COMPARISON PERIOD PREVIOUS COMPARISON PERIOD PREVIOUS COMPARISON PERIOD 23 61 1,861 X TOWN OF PROSPER PROSPER POLICE PROSPER FIRE RESCUE TWEETS TWEETS TWEETS ENGAGEMENTS ENGAGEMENTS ENGAGEMENTS IMPRESSIONS IMPRESSIONS IMPRESSIONS 19 3 206 9 5,249 427 INSTAGRAM 5,136 7,142 2,424 FOLLOWERS VIEW TOP POST VIEW TOP POST VIEW TOP POST 5,128 Comparison Period 7,121 Comparison Period 2,418 Comparison Period FOLLOWERS FOLLOWERS 8,681 2,021 95 100,506 35 2,070 11,769 173 FOLLOWERS FOLLOWERS IMPRESSIONS IMPRESSIONS POSTS POSTS ENGAGEMENTS ENGAGEMENTS LOCK TAKE HIDE HALLOWEEN PUPPET BOOKMARKS! 17.9 PEOPLE REACHED 26 PEOPLE REACHED 311 LIKES 65 SHARES 25LIKES 13 COMMENTS 1 COMMENTS TOWN OF PROSPER COMMUNITY LIBRARY NEXTDOOR LINKEDIN 16,715 9,358 3559 9 2,1302,710 15 15,808 2,591 MEMBERS FOLLOWERS CLAIMED HOUSEHOLDS POSTS IMPRESSIONS IMPRESSIONS POSTS ENGAGEMENTS POST CLICKS TOWN OF PROSPER VIDEOS MAYOR'S MINUTE E-NEWS 7 2 Now You Know Prosper: CPR Class Celebrate Prosper 2024 Join us at Celebrate Prosper! Closures at the intersections of Gee Road and Legacy Drive near US 380 Teel Parkway from US 380 to First Street is now Complete! Join Mayor Bristol at the Prosper Veterans Day Honor Run! LOCK, TAKE, HIDE NEW VIDEOS RESIDENT UPDATE EMPLOYEE EDITION PRINT AND DIGITAL PUBLICATIONS 2 PARKS ACTIVITY CALENDAR LIBRARY CALENDAR| HOA MONTHLY NEWSLETTER THE LANDSCAPE AVERAGE OPEN RATE AVERAGE OPEN RATE AVERAGE OPEN RATE AVERAGE OPEN RATE AVERAGE CLICK RATE AVERAGE CLICK RATE AVERAGE CLICK RATE AVERAGE CLICK RATE NEWSLETTERS SENT NEWSLETTERS SENT NEWSLETTERS SENT NEWSLETTERS SENT 67% 57% 59% 74% 6% 2% 3% 5% 4 1 1 1 4,660 424 175 1,755 CONTACTS CONTACTS CONTACTS CONTACTS ENGAGEMENTS 33 IMPRESSIONS 1,728 VIEWS MAYOR'S MINUTE - 10/8/2024 MAYOR'S MINUTE - 10/22/2024 1,763 The "Prosper Mayor's Minute" is a concise update provided by the mayor of Prosper, offering important information and updates about the Town's affairs. 4,605 Comparison Period GRAPHIC DESIGN 47.8% WEBSITE UPDATES 28.3% SOCIAL MEDIA 17.4% OTHER 4.3% FORMS 2.2% ROADS & SIDEWALKS 40% PROPERTY MAINTENANCE 21.3% SPRINKLER EVALUATION 21.3% POLICE DEPARTMENT 11.3% PARKS 6.2% COMMUNICATION HELP TICKETS CHATBOT TOP TOPICS MYPROSPER MOBILE APP 47 COMMUNICATION HELP TICKETS WERE SUBMITTED TOPIC NUMBER OF MENTIONS These are the top monthly topics that website viewers request information on. These questions are assessed and updated weekly to help viewers find information with ease. 70% is the standard resolution rate for questions answered correctly. Trash 42 Voting 29 Bulk Trash 26 Tickets 19 Water 15 SERVICE REQUESTS SERVICE REQUESTS & APP DOWNLOADS TOTAL REQUESTS CLOSED REQUESTS OPEN REQUESTS NEW APP DOWNLOADS TOTAL APP DOWNLOADS 88 4 115 7,537 97 78.6% Resolution Rate MEDIA COVERAGE PRESS RELEASES TOP COVERAGE 1.56K 2 MEDIA MENTIONS CAMPARISON 1.18K Prosper Media Coverage for September 28 - October 4, 2024 Celebrate Prosper at Frontier Park October 5 with Live Music, Family Fun and Community Spirit\ Prosper Veterans Day Honor Run to Celebrate Military Service November 9 Prosper Media Coverage for October 5 - October 11, 2024 Prosper Media Coverage for October 12 - 18, 2024 Prosper Media Coverage for October 19 - October 25, 2024 Prosper Media Coverage for October 26 - November 1, 2024 MOST VISITED PAGES USER BREAKDOWN National Night Out - October 1 CEC Meeting - October 2 Balcony Reception PISD & Elected Officials - October 3 Celebrate Prosper - October 5 DTAC Meeting - October 7 Rockhill Homecoming Parade - October 9 Balcony Reception HOA’s - October 17 MYAC Meeting - October 23 Board & Commission Orientation - October 29 Balcony Reception Chamber & Non-Profits - October 30 Town of Prosper – A Place Where Everyone Matters Folsom Elementary PTO Rock Creek Women's Bible Study Prosper Historical Society Preston Lakes HOA Gifted Minds Prosper North Dallas RC Club Blocked for Election - Oct. 17 - Oct. 31 101,485 COMMUNITY ENGAGEMENT COMMUNITY ENGAGEMENT 610 COMMUNITY ROOM MEETINGS Library Trash & Recycling – Town of Prosper Celebrate Prosper November 2024 General Election Employment Pay My Utility Bill Live Railroad Camera Feeds Building Inspections40.0% 60.0% PAGE VIEWS OF USERS ACCESS OUR WEBSITE USING A DESKTOP OF USERS ACCESS OUR WEBSITE USING A MOBILE DEVICE COMPARISON PERIOD 108,570 COMPARISON PERIOD 37.19% COMPARISON PERIOD 62.38%