06.05.24 CEC Agenda PacketPage 1 of 2
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Welcome to the Prosper Community Engagement Committee (CEC) meeting.
Addressing the Community Engagement Committee (CEC):
Those wishing to address the Community Engagement Committee must complete the Public
Comment Form located on the Town website or in the meeting room.
Please submit this form to the Board Chair or a staff person recording the minutes for the
Board/Commission prior to the meeting. When called upon, please state your name and address
for the record.
In compliance with the Texas Open Meetings Act, the Town Council/Board/ Commission may not
deliberate or vote on any matter that does not appear on the agenda. The
Council/Board/Commission, however, may provide statements of fact regarding the topic, request
the topic be included as part of a future meeting, and/or refer the topic to Town staff for further
assistance.
Citizens and other visitors attending Community Engagement Committee (CEC) meetings shall
observe the same rules of propriety, decorum, and good conduct applicable to members of the
Committee. Any person making personal, impertinent, profane or slanderous remarks or who
becomes boisterous while addressing the Committee or while attending the meeting shall be
removed from the room, if so directed by the Mayor or presiding officer, and the person shall be
barred from further audience before the Committee during that session of the meeting. Disruption
of a public meeting could constitute a violation of Section 42.05 of the Texas Penal Code.
1.Call to Order / Roll Call.
2.Consider and act upon the minutes of the May 1, 2024, Community Engagement
Committee (CEC) meeting.
3.Comments from the Public.
4.Brainstorming Ideas for Life in Prosper (BK)
a.Discuss MYAC Leadership Council Appointment
5.Discussion and Feedback on Town Events (BK)
a.Recent events
-Moonlight Movie
-National Day of Prayer
-Memorial Day Event
-Chrome & Coffee
AGENDA
Community Engagement Committee (CEC)
Prosper Town Hall, Executive Conference Room
250 W. First Street, Prosper, Texas
Wednesday, June 5, 2024
6:00 PM
Page 2 of 2
b.Upcoming Events
-Celebrate Prosper
-New Resident Mixer
6.Discuss and receive any updates regarding:
a.Community Engagement Activities
7.Discuss and consider “Now You Know Prosper” Top 3. (BK)
8.Discuss and consider “Top 3” & Save the Date (BK)
9.Request for future agenda items.
10.Adjourn.
CERTIFICATION
I, the undersigned authority, do hereby certify that this Notice of Meeting was posted at Prosper
Town Hall, located at 250 W. First Street, Prosper, Texas 75078, a place convenient and readily
accessible to the general public at all times, and said Notice was posted by 5:00 p.m., on
Friday, May 31, 2024 and remained so posted at least 72 hours before said meeting was
convened.
_______________________________ _________________________
Michelle Lewis Sirianni, Town Secretary Date Notice Removed
Pursuant to Section 551.071 of the Texas Government Code, the Town Council reserves the right to consult
in closed session with its attorney and to receive legal advice regarding any item listed on this agenda.
NOTICE
Pursuant to Town of Prosper Ordinance No. 13-63, all speakers other than Town of Prosper staff are limited
to three (3) minutes per person, per item, which may be extended for an additional two (2) minutes with
approval of a majority vote of the Town Council.
NOTICE OF ASSISTANCE AT PUBLIC MEETINGS: The Prosper Town Council meetings are wheelchair
accessible. For special services or assistance, please contact the Town Secretary’s Office at (972) 569-
1011 at least 48 hours prior to the meeting time.
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1. Call to Order / Roll Call.
This meeting was called to order at 6:04 p.m.
Committee Members Present:
Brent Kirby, Chair
Kimberly Smith
Gretchen Darby
Andy Franco
Jai Muthu
Committee Members Absent:
Kristin Meier
Stacy Cate
Kari Willis
Chris Wardlaw
Councilmembers Present:
Amy Bartley
Marcus Ray
Jeff Hodges
Staff Members Present:
Todd Rice, Communications Manager
Devon Jett, Community Engagement Coordinator
2. Consider and act upon the minutes of the April 3, 2024, Community Engagement
Committee (CEC) meeting.
Andy Franco made the motion and Gretchen Darby seconded the motion to approve the
minutes of the April 3, 2024 CEC meeting. The motion was approved unanimously.
3. Comments from the Public.
No one from the public was present.
4. Brainstorming Ideas for Life in Prosper (BK)
a. Partner with HOAs for localized events.
The CEC discussed ways to create engagement within neighborhoods by partnering
with HOAs to have localized events such as a road show. They deliberated whether a
road show or any type of localized event would create a benefit for residents and if so,
how would that success be measured. The following ideas were considered:
• Discussion on fostering good citizenship practices, including voting, participating
in Parks & Rec or other Town surveys, and engaging in community activities.
• Encouragement for residents to voice their opinions by providing feedback to the
CEC, which could then be communicated to the Town.
MINUTES
Community Engagement Committee
Prosper Town Hall, Executive Conference Room
250 W. First Street, Prosper, Texas
Wednesday, May 1, 2024
DRAFT
Page 2 of 4
•Proposal to conduct more surveys and share the feedback obtained. Provide a
prize or other incentive for completion of the survey.
•Reaching out to communities hesitant to engage, possibly by initiating contact
with them at one of their established events or festivals.
•Proposal for a "Prosper Listens Video" series, where a host interacts with
residents to gather feedback on various issues.
•Clarification on procedures for residents to express grievances or discontent.
Possibly provide a simple feedback form that is always available on the website.
•Development of a standardized communication process with the Town.
•Suggestion to designate a specific day as "feedback day," during which all
communication channels would be open. Provide staff to answer the questions.
•Proposal to set up a booth at existing events to allow residents to express
concerns or appreciation.
•Offer of a photo booth or photo opportunity in exchange for providing feedback.
These ideas were thoroughly discussed as a means to enhance community engagement
and establish effective channels for resident input. The CEC will continue to think of
ways to increase engagement and communication between the Town and residents.
This discussion also brought up a discussion regarding the Town’s monthly
communication report. The committee asked to make the review of the monthly
communication report a standing item on the agenda. They also asked for a second
standing item whereby they would be used as a focus group to give feedback on how
many social media posts they are regularly seeing from the Town.
b.Discuss boards & commission applications as a video series.
Before discussing the boards & commission applications as a video series, Todd Rice
gave an overview of the ongoing video series the Communications Department has
been doing. He detailed the series which are currently in production, including Prosper
Works, Progress in Prosper, and Now You Know Prosper. Jeff Hodges proposed a key
addition to the Progress in Prosper videos, suggesting a focus on projects included in
the bond package to inform residents about the allocation of funds. There was also a
suggestion to develop a video series dedicated to tracking progress on the downtown
master plan.
Transitioning to further discuss the Now You Know Prosper video series, Todd
highlighted two recent episodes: one aired on May 18th featuring bulk drop-off
procedures, and another is scheduled for June 3rd focusing on vacation close patrol
requests. Additionally, he announced an upcoming video by the Mayor's Youth Advisory
Council, scheduled to film on May 2nd, which will spotlight the teen area of the Prosper
Community Library and discuss the youth programs that are being offered.
In addition to the video updates, Todd informed the CEC about two newly launched web
pages. One is dedicated to Utility Customer Service, which underwent a name change
from Utility Billing. The other webpage is tailored to building permits, specifying items
that require permits and those that do not.
Following the updates on ongoing video projects, the committee redirected the
discussion to the boards and commissions video series, emphasizing the importance of
showcasing to residents the value of joining a board as a means of contributing to and
shaping the future of the town. Members brainstormed ideas on how to convey the
benefits of board membership, such as giving back to the community, getting involved,
and making an impact to help shape the future of Prosper. DRAFT
Page 3 of 4
One suggestion involved creating a video series featuring individual board members
sharing their personal experiences, motivations for joining, and the impact they've had.
The aim is to share meaningful stories and testimonials to inspire others to consider
board membership. The overarching message emphasized that in Prosper, everyone
matters, but Prosper is also a place where you can serve and make a difference. They
also recommended adding an option to the board application dropdown menu, allowing
applicants to express their openness to serving on ad hoc committees if a board position
is not available.
Additionally, they suggested exploring alternative avenues for community involvement
for individuals who may not secure a spot on a board or commission. They proposed
highlighting the possibility of volunteering with Prosper's numerous non-profit
organizations as another way to contribute positively to the community.
5. Feedback on Special Events (BK)
a. New Resident Mixer
Andy Franco was the only CEC member who was in attendance at the New Resident
Mixer and he stated that he thought it was a successful event. The committee proposed
transitioning this event to once per year and rebranding it as just “Resident Mixer” to
broaden its appeal and draw a larger crowd. October was suggested as the most
desirable month due to cooler weather and established school and activity schedules.
Additionally, they recommended inviting area hospitals and pediatric centers to
participate Lastly, the committee proposed having Development Services provide a giant
Town map at the mixer, along with a representative who can address residents'
questions about ongoing development projects, a topic frequently raised by both new
and long-standing residents.
b. Spring Cleanup
Marcus Ray, who attended the Spring Cleanup, complimented the organization of the
event, noting an improvement from previous years and a smooth flow overall. He
suggested adding a second shredding truck due to the lengthy line for that service.
Additionally, he stated that Cornerstone could have utilized three trucks considering the
volume of donations received. To enhance preparation for future events, a suggestion
was made to produce a video in the fall, reminding residents about the upcoming spring
cleanup and encouraging them to start preparing their items for disposal.
c. Paws on Broadway
The Paws on Broadway event, which was scheduled for Saturday, April 27, was
canceled due to expected rain. The committee stated that because the event
cancellation happened the night before the event was scheduled, and it didn’t ultimately
rain, there were disappointed residents. They suggested that events like this one could
be canceled on the morning of the event rather than the night before.
6. Discuss and receive any updates regarding:
a. Social Media Graphics
This item was not discussed.
b. Town Events (TR)
Todd Rice covered all of the Town’s upcoming events for May, June, and July. Amy
Bartley asked that the CEC be involved in giving insight and recommendations on the
front end for the October Celebrate Prosper event and the Prosper Christmas Festival. DRAFT
Page 4 of 4
c.Community Engagement Activities (TR)
This item was not discussed.
7.Discuss and consider “Now You Know Prosper” Top 3. (BK)
This item was not discussed but the CEC will continue to come up with ideas for the
“Now You Know Prosper” video series.
8.Discuss and consider “Top 3” & Save the Date (BK)
1.Parks Master Plan Survey
2.Chrome and Coffee-June 1
3.Pride in the Sky-July 1
9.Request for future agenda items.
The committee requested the following as standing agenda items:
1.Metrics review of the Communications Department’s monthly report.
2.CEC to act as a focus group on what social media posts are being seen by residents.
10.Adjourn.
Andy Franco made the motion and Jai Muthu seconded the motion to adjourn the
meeting. The motion was approved unanimously. The meeting adjourned at 7:43 p.m.
on Wednesday, May 1, 2024
These minutes were approved on June 5, 2024.
APPROVED
________________________
Brent Kirby, Chair
ATTESTED
________________________
Todd Rice, Communications Manager DRAFT
TOWN OF PROSPER
SNAPSHOT 447
77 66
250,930 250,930
7,101 8,757
1,240 47,817 864,456
581,54621,6231,033383
Communications Report
April 2024
TOWN OF PROSPER FACEBOOK
Impressions: The number of times content was displayed to someone's feed.
Reach: The number of people who see the content.
VIEW TOP POST
Engagements: The number of times someone interacted with the content (likes, shares, comments, link clicks, etc.)
POSTS
POSTS
ENGAGEMENTS
IMPRESSIONS
COMBINED ACCOUNTS
VIEW APRIL 2024 COMBINED SOCIAL ACCOUNTS REPORT
NEW FOLLOWERS
FOLLOWERS
ENGAGEMENTS IMPRESSIONS
20,406
GAINED 335 NEW
FACEBOOK FOLLOWERS
PREVIOUS COMPARISON PERIODPREVIOUS COMPARISON PERIODPREVIOUS COMPARISON PERIODPREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
25 14
7,685 10,565
168,932 124,235
PROSPER POLICE FACEBOOK
PROSPER FIRE RESCUE FACEBOOK
POSTS
ENGAGEMENTS
IMPRESSIONS
FOLLOWERS
FOLLOWERS
20,150
11,006
GAINED 148 NEW
FACEBOOK FOLLOWERS
GAINED 51 NEW
FACEBOOK FOLLOWERS
VIEW TOP POST
33 27
4,217 67,419
69,601 67,419
POSTS
ENGAGEMENTS
IMPRESSIONS
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
VIEW TOP POST
PROSPER PARKS & RECREATION FACEBOOK
PROSPER COMMUNITY LIBRARY FACEBOOK
FOLLOWERS
FOLLOWERS
8,074
5,122
GAINED 26 NEW
FACEBOOK FOLLOWERS
GAINED 86 NEW
FACEBOOK FOLLOWERS
VIEW TOP POST
VIEW TOP POST
1,360 1,401
48,663 43,879
46 42
POSTS
ENGAGEMENTS
IMPRESSIONS
37 41
984 725
25,232 23,740
POSTS
ENGAGEMENTS
IMPRESSIONS
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
39 367 12,065
X
TOWN OF PROSPER
PROSPER POLICE
PROSPER FIRE RESCUE
TWEETS
TWEETS
TWEETS
ENGAGEMENTS
ENGAGEMENTS
ENGAGEMENTS
IMPRESSIONS
IMPRESSIONS
IMPRESSIONS
12
8
471
106
15,208
3,146
INSTAGRAM
4,992
6,822
2,270
FOLLOWERS
VIEW TOP POST
VIEW TOP POST
VIEW TOP POST
4,955 Comparison Period
6,788 Comparison Period
2,248 Comparison Period
FOLLOWERS
FOLLOWERS
8,064
1,806
97 140,187
41
5,135
8,217 131
FOLLOWERS
FOLLOWERS
IMPRESSIONS
IMPRESSIONS
POSTS
POSTS
ENGAGEMENTS
ENGAGEMENTS
HEB GROUNDBREAKING SOLAR-VIEWING GLASSES
111k PEOPLE REACHED 17 PEOPLE REACHED
2,025 LIKES
1,807 SHARES
13 LIKES
63 COMMENTS
0 COMMENTS
TOWN OF PROSPER COMMUNITY LIBRARY
NEXTDOOR
LINKEDIN
15,819 8,931 17805 12
3,7052,383 8 24,192 4,472
MEMBERS
FOLLOWERS
CLAIMED HOUSEHOLDS
POSTS
IMPRESSIONS
IMPRESSIONS
POSTS
ENGAGEMENTS POST CLICKS
TOWN OF PROSPER VIDEOS MAYOR'S MINUTE
E-NEWS
6 2
Prosper's Outdoor Warning System
HEB Groundbreaking
Happy National Administrative Professionals Day!!
Happy World Book Day!!
North Collin County Neighborhood Conference!
This Totality Rocks!
NEW VIDEOS
RESIDENT UPDATE
EMPLOYEE EDITION
PRINT AND DIGITAL PUBLICATIONS 2 PARKS ACTIVITY CALENDAR LIBRARY CALENDAR|
HOA MONTHLY NEWSLETTER
THE LANDSCAPE
AVERAGE
OPEN RATE
AVERAGE
OPEN RATE
AVERAGE
OPEN RATE
AVERAGE
OPEN RATE
AVERAGE
CLICK RATE
AVERAGE
CLICK RATE
AVERAGE
CLICK RATE
AVERAGE
CLICK RATE
NEWSLETTERS
SENT
NEWSLETTERS
SENT
NEWSLETTERS
SENT
NEWSLETTERS
SENT
64%
56%
60%
72%
6%
3%
8%
7%
4
1
1
1
4,323
406
119
1,727
CONTACTS
CONTACTS
CONTACTS
CONTACTS
ENGAGEMENTS 36
IMPRESSIONS 1,427
VIEWS
MAYOR'S MINUTE - 4/16/2024
MAYOR'S MINUTE - 4/30/2024
510
The "Prosper Mayor's Minute" is a concise
update provided by the mayor of Prosper,
offering important information and
updates about the Town's affairs.
GRAPHIC DESIGN
39.1%
WEBSITE UPDATES
30.4%
SOCIAL MEDIA
17.4%
OTHER
13%
ROADS & SIDEWALKS
46.2%
SPRINKLER EVALUATION
26.9%
PROPERTY MAINTENANCE
18.2%
POLICE DEPARTMENT
5.4%
Parks
3.2%
COMMUNICATION HELP TICKETS
CHATBOT TOP TOPICS
MYPROSPER MOBILE APP
46 COMMUNICATION HELP TICKETS WERE
SUBMITTED FOR MARCH 2024
TOPIC NUMBER OF MENTIONS
These are the top monthly topics that website
viewers request information on. These questions
are assessed and updated weekly to help viewers
find information with ease.
70% is the standard resolution rate for questions answered correctly.
Trash 43
Noise 20
Police 10
Special Events 10
SERVICE REQUESTS
SERVICE REQUESTS & APP DOWNLOADS
TOTAL REQUESTS
CLOSED REQUESTS
OPEN REQUESTS
NEW APP DOWNLOADS
TOTAL APP DOWNLOADS
79
18
86
5684
97
76.6% Resolution Rate
MEDIA COVERAGE
PRESS RELEASES
TOP COVERAGE
1.53K
3
MEDIA MENTIONS CAMPARISON833
Prosper Media Coverage for March 30 - April 5, 2024
Prosper media coverage for April 6-12, 2024
Prosper Media Coverage for April 13-19, 2024
Prosper Media Coverage for April 20-26, 2024
Prosper Media Coverage for April 27 - May 3, 2024
Prosper Residents Invited to Participate in Parks, Recreation and Open Space Master Plan Process
CANCELED - Prosper’s Favorite Canine Paw-ty, Paws on Broadway, Set for April 27 in Downtown Prosper
Prosper Police Department Arrests Miles Todd Perez for Possession of Child Pornography
MOST VISITED PAGES USER BREAKDOWN
Community Engagement Committee (CEC) Meeting - April 3
New Resident Mixer - April 4
Partners in Faith - April 5
Spring Clean Up - April 8
Citizens Academy, Session 7 –April 11
Citizens Academy, Session 8 –April 18
Mayor’s Youth Advisory Council - April 24
Citizens Academy, Session 9 – April 25
Paws on Broadway CANCELED - April 27
DEA RX National Takeback - April 27
Town of Prosper – A Place Where Everyone Matters
College Prep Group
Gentle Creek HOA
Prosper Historical Society
Lakes of LaCima HOA
Blocked for Elections - April 17 - April 30
108,793
COMMUNITY ENGAGEMENT
COMMUNITY ENGAGEMENT 510
COMMUNITY ROOM MEETINGS
Library
Trash & Recycling – Town of Prosper
Recreation Programs
Town of Prosper - Search
Employment
2024 Parks Open Space Master Plan
Building Inspections
Field Conditions
47.5%
52.5%
PAGE VIEWS
OF USERS ACCESS OUR WEBSITE
USING A DESKTOP
OF USERS ACCESS OUR WEBSITE
USING A MOBILE DEVICE
COMPARISON PERIOD 105,848
COMPARISON PERIOD 56.9%
COMPARISON PERIOD 43.1%