11.01.2023 CEC Agenda PacketPage 1 of 2
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Welcome to the Prosper Community Engagement Committee (CEC) meeting.
Addressing the Community Engagement Committee (CEC):
Those wishing to address the Community Engagement Committee must complete the Public
Comment Form located on the Town website or in the meeting room.
Please submit this form to the Board Chair or a staff person recording the minutes for the
Board/Commission prior to the meeting. When called upon, please state your name and address
for the record.
In compliance with the Texas Open Meetings Act, the Town Council/Board/ Commission may not
deliberate or vote on any matter that does not appear on the agenda. The
Council/Board/Commission, however, may provide statements of fact regarding the topic, request
the topic be included as part of a future meeting, and/or refer the topic to Town staff for further
assistance.
Citizens and other visitors attending Community Engagement Committee (CEC) meetings shall
observe the same rules of propriety, decorum, and good conduct applicable to members of the
Committee. Any person making personal, impertinent, profane or slanderous remarks or who
becomes boisterous while addressing the Committee or while attending the meeting shall be
removed from the room, if so directed by the Mayor or presiding officer, and the person shall be
barred from further audience before the Committee during that session of the meeting. Disruption
of a public meeting could constitute a violation of Section 42.05 of the Texas Penal Code.
1. Call to Order / Roll Call.
2. Consider and act upon the minutes of the October 9, 2023, Community Engagement
Committee (CEC) meeting.
3. Comments from the Public.
4. Consider and act upon appointments to Chair and Vice Chair (BK)
5. Communications Plan Presentation (TR)
6. Brainstorming Ideas for Life in Prosper (BK)
a. Serve Prosper Event (AB)
b. Connecting with other organizations/non-profits.
7. Subcommittee Updates:
a. MYAC Subcommittee (SC)
8. Discuss and receive any updates regarding:
AGENDA
Community Engagement Committee (CEC)
Prosper Town Hall, Executive Conference Room
250 W. First Street, Prosper, Texas
Wednesday, November 01, 2023
6:00 PM
Page 2 of 2
a. Community Map (BK)
b. Social Media Graphics (KW)
9. Discuss and consider CEC “Top 3” & Save the Date (BK)
10. Request for future agenda items.
11. Adjourn.
CERTIFICATION
I, the undersigned authority, do hereby certify that this Notice of Meeting was posted at Prosper
Town Hall, located at 250 W. First Street, Prosper, Texas 75078, a place convenient and readily
accessible to the general public at all times, and said Notice was posted by 5:00 p.m., on Friday,
October 27, 2023, and remained so posted at least 72 hours before said meeting was convened.
_______________________________ _________________________
Michelle Lewis Sirianni, Town Secretary Date Notice Removed
Pursuant to Section 551.071 of the Texas Government Code, the Town Council reserves the right to consult
in closed session with its attorney and to receive legal advice regarding any item listed on this agenda.
NOTICE
Pursuant to Town of Prosper Ordinance No. 13-63, all speakers other than Town of Prosper staff are limited
to three (3) minutes per person, per item, which may be extended for an additional two (2) minutes with
approval of a majority vote of the Town Council.
NOTICE OF ASSISTANCE AT PUBLIC MEETINGS: The Prosper Town Council meetings are wheelchair
accessible. For special services or assistance, please contact the Town Secretary’s Office at (972) 569-
1011 at least 48 hours prior to the meeting time.
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1. Call to Order / Roll Call.
This meeting was called to order at 6:01 p.m.
Committee Members Present:
Brent Kirby, Vice Chair
Stacy Cate
Jai Muthu
Kristin Meier
Chris Wardlaw
Andy Franco
Arsenio Aaron
Kimberly Smith
Committee Members Absent:
Kari Willis
Gretchen Darby
Councilmembers Present:
Marcus Ray
Jeff Hodges
Councilmembers Absent:
Amy Bartley
Staff Members Present:
Devon Jett, Community Engagement Coordinator
2. Consider and act upon the minutes of the September 6, 2023, Community
Engagement Committee (CEC) meeting.
Kristin Meier made a motion and Stacy Cate seconded the motion to approve the
minutes from the September 6, 2023 CEC meeting. The motion was approved
unanimously.
3. Comments from the Public.
No one from the public was in attendance.
4. Consider and act upon appointments to Chair and Vice Chair (BK)
The committee voted to table the Chair and Vice Chair appointments until the
November 2023 meeting. Brent Kirby made a motion and Kristin Meier seconded the
motion to table the Chair and Vice Chair appointments. The motion was approved
unanimously.
5. Review Subcommittee Membership (BK)
The committee assessed each subcommittee, evaluating its purpose and necessity.
Their decisions regarding each subcommittee are as follows:
MINUTES
Community Engagement Committee
Prosper Town Hall, Executive Conference Room
250 W. First Street, Prosper, Texas
Monday, October 9, 2023
Page 2 of 4
• New Resident Mixer/Prosper Passport: After deliberation, the committee opted to
discontinue this subcommittee. However, they will continue to offer feedback and
input for both the New Resident Mixer and Prosper Passport as needed.
• Prosper Event Survey: The committee chose to shift towards gathering feedback
organically at events instead of using one-on-one surveys. They suggested that
the Town establish an ongoing survey where residents can select the event they
wish to review and provide feedback. Parks & Recreation was recommended to
oversee the creation and monitoring of this survey. They also proposed using a
QR code for easy access, allowing residents to scan it before leaving any event.
• Downtown Advisory: With the recent establishment of the Ad Hoc Downtown
Advisory Committee, the committee decided to discontinue this subcommittee.
• National Night Out: The Committee concluded that this subcommittee was only
created for quick reference during this year's National Night Out, and chose to
discontinue it.
• Mayor’s Youth Advisory Council (MYAC): The committee decided to retain the
MYAC Subcommittee, as the program is still in the process of being launched.
The subcommittee's most pressing task is to develop selection criteria for
applicants. Stacy Cate was the only remaining member of the originally formed
subcommittee. Arsenio Aaron, Jai Muthu, and Kristin Meier all joined the
subcommittee.
6. Brainstorming Ideas for Life in Prosper/CEC Ideation Matrix (BK)
a. Connecting with other organizations/non-profits.
This item was not discussed.
b. Defining CEC goals and how to get residents to engage.
The committee conducted a review of the Ideation Matrix and decided to close
out certain ideas that they believed had been explored but not currently
considered a priority. The following items were closed out:
• BBQ Cook-Off
• National Night Out
• Ask Josh Series
• Expanding Prosper Passport
• Multi-Cultural Festival
• Hot Air Balloon Launch
• Performing Arts Center
• Prosper Pledge
However, they decided to keep "mobile enhancements" as an agenda item for
future discussion. The committee expressed a desire to explore methods of
enhancing engagement through the mobile app, such as through push
notifications or by providing more interactive features. They proposed the
inclusion of additional content, such as events, on the app to boost engagement.
Over the next month, the committee plans to brainstorm ideas for prioritizing
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app features and effectively communicating the app's availability to residents.
Suggestions for promoting the app included dedicating a month to the mobile app
education or featuring an article in "Check Out Prosper" to encourage residents to
download it.
7. Review Mayor’s Initiatives (RB)
In Robyn Battle’s absence, Devon Jett gave an overview of the 3 upcoming Mayor’s
Initiatives, including the Mayor’s Youth Advisory Council, Mayor’s Teen Government
Academy, and Prosper Partners in Faith.
8. Subcommittee Updates:
a. Mayor’s Youth Advisory Council Subcommittee (SC)
This item was not discussed.
b. Downtown Advisory Subcommittee (CW)
This item was not discussed.
9. Feedback on Special Events (BK)
a. Discover Downtown-Paws on Broadway
Marcus Ray was in attendance at Discover Downtown-Paws on Broadway and
gave feedback that it was well attended, and the pools for the dogs were great for
cooling off. He felt they were light on vendors and should offer some more grassy
spots if possible.
b. New Resident Mixer
During the New Resident Mixer, three CEC members were in attendance and the
feedback indicated that the early start time was unnecessary. However,
they appreciated the experiment to see if it would attract more attendees. They
observed that a start time around 5:30 p.m. seemed to be when the event saw the
most significant increase in attendance. They expressed a desire for the CEC tent
to be positioned closer to the other tents but did appreciate the presence of a
dedicated welcome tent. They suggested the possibility of using signage, such as
"start here" indicators or balloons, to identify the welcome tent. The "Welcome to
Prosper" yard signs received a positive response, with many families taking photos
with them. They also indicated a preference for returning to the original tent
configuration from the first New Resident Mixer.
c. National Night Out
The feedback on National Night Out was that there was a good turnout at each
neighborhood and it was well organized for the various first responder groups to
visit each community.
d. Celebrate Prosper
Celebrate Prosper feedback included, having more veggie burgers and making
sure that if a vegetarian option is offered, only that item is cooked on the grill.
It was also discussed that it could have been better attended if it didn’t fall during
PISD’s fall break.
10. CEC Shirt Selection (RB)
The committee chose polo shirts that staff will order for CEC members to wear
to future events.
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11. Discuss and receive any updates regarding:
a. Community Map (BK)
This item was not discussed.
b. Social Media Graphics (KW)
This item was not discussed.
12. Discuss and consider CEC “Top 3” & Save the Date (BK)
1. Veterans Day 5K & Fun Run
2. Mayor’s Youth Advisory Council
3. Christmas Festival
13. Request for future agenda items.
1. Mobile App Enhancements
2. Robyn to give a condensed presentation on the Communications Plan.
They also would like the Communications plan printed for new CEC members.
14. Adjourn.
Chris Wardlaw made the motion and Kristin Meier seconded the motion to adjourn
the meeting. The motion was approved unanimously. The meeting adjourned at 8:00
p.m. on Monday, October 9, 2023.
These minutes were approved on November 1, 2023.
APPROVED
________________________
Brent Kirby, Vice Chair
ATTESTED
________________________
Devon Jett, Community Engagement Coordinator
Prosper CEC Workplan –draft for 9/6 review
1Prosper Community Engagement Committee
2023
CEC Activity Type Summer
Jun, Jul, Aug
Fall
Sep, Oct, Nov
Winter
Dec, Jan, Feb
Spring
Mar, Apr, May
Events to join /
Activities to support
6/3 – Pickleball tournament
Ribbon cutting for central fire
station
6/30 – Deadline for public
input to Broadband survey
7/1 - July 4th celebration
7/22 – Chrome & Coffee
8/10 - HOA Presidents
meeting
8/11 –DD: Moonlight Movie
•9/2 – Freedom Fest 2023 @ Townhall
•9/9 – DD: Paws on Broadway
•9/11 - Remembrance ceremony
•9/28 – Balcony Reception
•10/3 – National Night Out
•10/7 – Celebrate Prosper
•10/12 – Balcony Reception (ISD &
Legislators)
•10/19 – Balcony Reception (Chamber &
Nonprofits)
•10/26 – Balcony Reception (HOA)
•11/9 - HOA Presidents meeting
•11/11 – Veterans Day 5K and fun run
•Light the Night contest kick-off
•12/2 - Christmas festival
•HOA Presidents meeting
•Prosper Fishing Derby
•Balcony Reception
•Prosper Exchange
•Discover Downtown
•HOA Presidents
meeting
Special Projects /
Events to host
Feedback on Comprehensive
plan (Aug)
•9/28 - New Resident Mixer
•10/2 - Mayor’s YAC Program Kick-Off
•11/3 - Mayor’s YAC Applications Due
•12/15 – Mayor’s YAC
Candidates Selection
•1/15 – Mayor’s YAC Spring
2024 Pilot Program
Launch
•New Resident Mixer
Ongoing activities Communication Plan –
Monitor Progress & Execution
•Communication Plan •Communication Plan •Communication
Plan
TOWN OF PROSPER
SNAPSHOT 484
67 62
152,463 212,209
9,197 9,529
1,112 46,338 652,244
Communications Report
September 2023
TOWN OF PROSPER FACEBOOK
Impressions: The number of times content was displayed to someone's feed.
Reach: The number of people who see the content.
VIEW TOP POST
Engagements: The number of times someone interacted with the content (likes, shares, comments, link clicks, etc.)
POSTS
POSTS
ENGAGEMENTS
IMPRESSIONS
COMBINED ACCOUNTS
VIEW SEPTEMBER 2023 COMBINED ACCOUNTS REPORT
NEW FOLLOWERS
FOLLOWERS
ENGAGEMENTS IMPRESSIONS
1 8 ,6 7 7
GAINED 167 NEW
FACEBOOK FOLLOWERS
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
30 27
18,281 23,922
146,312 219,462
PROSPER POLICE FACEBOOK
PROSPER FIRE RESCUE FACEBOOK
POSTS
ENGAGEMENTS
IMPRESSIONS
FOLLOWERS
FOLLOWERS
18 ,8 1 3
1 0,547
GAINED 138 NEW
FACEBOOK FOLLOWERS
GAINED 79 NEW
FACEBOOK FOLLOWERS
VIEW TOP POST
VIEW TOP POST
28 27
8,953 13,355
87,978 115,579
POSTS
ENGAGEMENTS
IMPRESSIONS
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PROSPER PARKS & RECREATION FACEBOOK
PROSPER COMMUNITY LIBRARY FACEBOOK
FOLLOWERS
FOLLOWERS
7 ,4 9 8
4,9 45
GAINED 61 NEW
FACEBOOK FOLLOWERS
GAINED 43 NEW
FACEBOOK FOLLOWERS
VIEW TOP POST
VIEW TOP POST
2,343 2,218
47,104 48,687
51 45
POSTS
ENGAGEMENTS
IMPRESSIONS
26 16
955 467
20,269 14,957
POSTS
ENGAGEMENTS
IMPRESSIONS
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
PREVIOUS COMPARISON PERIOD
45 44 2 1 8 ,0 2 1X
TOWN OF PROSPER
PROSPER POLICE
PROSPER FIRE RECSUE
COMMUNITY LIBRARY
TWEETS
TWEETS
TWEETS
TWEETS
ENGAGEMENTS
ENGAGEMENTS
ENGAGEMENTS
ENGAGEMENTS
IMPRESSIONS
IMPRESSIONS
IMPRESSIONS
IMPRESSIONS
17
21
0
1 ,7 4 6
54 7
0
2 0 ,1 6 2
10 ,6 1 3
0
INSTAGRAM
4,780
6,443
2,109
67
FOLLOWERS
VIEW TOP POST
VIEW TOP POST
VIEW TOP POST
VIEW TOP POST
4,737 Comparison Period
6,386 Comparison Period
2,095 Comparison Period
67 Comparison Period
FOLLOWERS
FOLLOWERS
FOLLOWERS
6,880
1,630
145 129,792
29
2,422
8,160 81
FOLLOWERS
FOLLOWERS
IMPRESSIONS
IMPRESSIONS
POSTS
POSTS
ENGAGEMENTS
ENGAGEMENTS
PROSPER FREEDOM FEST RECAP SAFETY OPEN HOUSE
8.829 PEOPLE REACHED 562 PEOPLE REACHED
216 LIKES 19 LIKES
9 COMMENTS 0 COMMENTS
TOWN OF PROSPER COMMUNITY LIBRARY
NEXTDOOR
LINKEDIN
14,594 8,251 12,682 20
8341,875 12 9,752 1,250
MEMBERS
FOLLOWERS
CLAIMED HOUSEHOLDS
POSTS
IMPRESSIONS
IMPRESSIONS
POSTS
ENGAGEMENTS POST CLICKS
TOWN OF PROSPER VIDEOS MAYOR'S MINUTE
E-NEWS
5 2
NEW VIDEOS NEW VIDEOS
RESIDENT UPDATE
EMPLOYEE EDITION
PRINT AND DIGITAL PUBLICATIONS 2 PARKS ACTIVITY CALENDAR LIBRARY CALENDAR|
HOA MONTHLY NEWSLETTER
THE LANDSCAPE
AVERAGE
OPEN RATE
AVERAGE
OPEN RATE
AVERAGE
OPEN RATE
AVERAGE
OPEN RATE
AVERAGE
CLICK RATE
AVERAGE
CLICK RATE
AVERAGE
CLICK RATE
AVERAGE
CLICK RATE
NEWSLETTERS
SENT
NEWSLETTERS
SENT
NEWSLETTERS
SENT
NEWSLETTERS
SENT
66 %
48 %
59 %
74 %
4%
2%
9%
7%
4
1
1
1
4,120
478
128
1,372
CONTACTS
CONTACTS
CONTACTS
CONTACTS
Prosper Freedom Fest 2023
Prosper 9/11 Ceremony: Never Forget
Discover Downtown Prosper: Paws on Broadway
North Texas Food Bank Peanut Butter Drive
Prosper Parks & Recreation Scholarship Program
ENGAGEMENTS 57
IMPRESSIONS 1,411
VIEWS
MAYOR'S MINUTE - 9/12/2023
MAYOR'S MINUTE - 9/26/2023
781
The "Prosper Mayor's Minute" is a concise
update provided by the mayor of Prosper,
offering important information and
updates about the Town's affairs.
GRAPHIC DESIGN
56.5%
SOCIAL MEDIA
17.4%
WEBSITE UPDATES
8.7%
FORMS
8.7%
NEWS RELEASE
8.7%
SPRINKLER EVALUATION
48.4%
ROADS & SIDEWALKS
20.3%
PROPERTY MAINTENANCE
12.5%
OTHER
9.4%
PARKS
4.7%
POLICE DEPT.
4.7%
COMMUNICATION HELP TICKETS
CHATBOT TOP TOPICS
MYPROSPER MOBILE APP
23 COMMUNICATION HELP TICKETS WERE
SUBMITTED FOR SEPTEMBER 2023
TOPIC NUMBER OF MENTIONS
These are the top monthly topics that website
viewers request information on. These questions
are assessed and updated weekly to help viewers
find information with ease.
70% is the standard resolution rate for questions answered correctly.
TRASH 39
PERMIT 35
BULK TRASH 28
SERVICE REQUESTS
SERVICE REQUESTS & APP DOWNLOADS
TOTAL REQUESTS
CLOSED REQUESTS
OPEN REQUESTS
NEW APP DOWNLOADS
TOTAL APP DOWNLOADS
5 5
9
70
4 9 0 8
6 4
72.5% Res o lution Rate
MEDIA COVERAGE
PRESS RELEASES
TOP COVERAGE
Town of Prosper Commemorates 9/11 with Special Ceremony and Blood Drive on September 11
Prosper New Resident Mixer September 28 at Town Hall Offers a Warm Welcome to New Residents
1.76K
2
MEDIA MENTIONS CAMPARISON1.4K
Prosper media coverage for August 26 - September 1, 2023
Prosper media coverage for September 2 - September 8, 2023
Prosper media coverage for September 9 - September 15, 2023
Prosper media coverage for September 16 - September 22, 2023
Prosper News for September 23 - September 29, 2023
COMMUNITY ENGAGEMENT
COMMUNITY ENGAGEMENT
WEBSITE PERFORMANCE
MOST VISITED PAGES USER BREAKDOWN
9 6
COMMUNITY ROOM MEETINGSFreedom Fest - September 2
Rockhill High School Homecoming Parade - September 6
Discover Downtown Prosper: Paws on Broadway - September 9
9/11 Ceremony/Blood Drive - September 11
Citizens Fire Academy - September 7
Citizens Fire Academy - September 14
Citizens Fire Academy - September 21
Citizens Fire Academy - September 28
New Resident Mixer - September 28
Town of Prosper – A Place Where Everyone Matters
Trash & Recycling – Town of Prosper
Utility Billing– Town of Prosper
Building Inspections
Library – Town of Prosper
Pay My Utility Bill – Town of Prosper
Building Inspections – Town of Prosper
Employment
Live Railroad Feed
Prosper Police
Cockrell Elementary PTO
Stone Creek HOA Meeting
Prosper Historical Society
Divine Women of God Study Group
North Dallas RC Club
Gentle Creek Estates HOA Meeting
34,921 1M 45S 60.05%100,166
77.4%
23.6
52.0%
48.0%USERS
OF NEW USERS
RETURNING USERS
OF USERS ACCESS OUR WEBSITE
USING A DESKTOP
OF USERS ACCESS OUR WEBSITE
USING A MOBILE DEVICE
AVG. SESSION DURATION BOUNCE RATE PAGEVIEWS
COMPARISON
PERIOD 30,815
COMPARISON
PERIOD 1M 30S
COMPARISON
PERIOD NO 63.20%
COMPARISON
PERIOD 92,122